The one thing that really jumps out at me is intention.
About 6% of the world's population is Buddhist and might be familiar with the concepts explained in Ryan and Buddho's answers. Not all Buddhists would though, due to differences in teachings, understandings, and traditions.
So an overwhelming majority of the world's population (94% or more) may be unfamiliar with this idea of art forms as objects of desire and clinging. So with this, I think we have to allow that the majority of artists, musicians, writers of fiction books, etc. don't have an understanding that their works potentially create suffering. There is no bad intent.
If a person (Buddhist or otherwise) truly understands the potential for their art to create desire, clinging, and rebirth into samsara, and continues to do so for the purpose of malice; that's a whole different thing. But also a very odd hypothetical situation; likely not the norm. :)
I don't think you can paint this with a broad brush due to the relatively small number of people who potentially have the understanding of art as a source of suffering. For most of the world, art including fine art, music, books, etc. is considered a source of beauty and is crafted with love and passion; which is also not understood to tie one to samsara. It's hard to imagine that people with pure intentions would receive a significant demerit; but also hard to imagine they would receive merit.
Edit
I don't believe this view conflicts with the Talaputa Sutta in that, if a person is an artist and full of passion, they aren't leaving samsara anytime soon. There will be more rebirths and certainly some of those rebirths would be in hell realms. I don't understand the Talaputa Sutta to be any sort of a god like judgement or condemnation to a hell realm as a direct punishment for passion in art forms. That would be a theistic view, in my understanding.